Social Networks Role
This Page is used as “share context” dealing with Social Network Role to drive enterprise outcome based on visual maps and rich links. A social network is a description of the social structure between actors, mostly individuals or organizations. It indicates the ways in which they are connected through various social familiarities ranging from casual acquaintance to close familiar bonds. In Web Definition social networks is a set of nodes, points, or locations connected by means of data, voice, and video communications for the purpose of exchange. Using Social Networks as a tools is called Social Network Analysis (SNA) that dealing with mapping and measuring of relationships and flows between people, groups, organizations, computers or other information/knowledge processing entities.
We measure Social Network in terms of:
1. Degree Centrality: The number of direct connections a node has. What really matters is where those connections lead to and how they connect the otherwise unconnected
2. Betweenness Centrality : A node with high betweenness has great influence over what flows in the network indicating important links and single point of failure
3. Closeness Centrality : The measure of closeness of a node which are close to everyone else The pattern of the direct and indirect ties allows the nodes any other node in the network more quickly than anyone else. They have the shortest paths to all others
In this social network era that has emerges Third Generation Of Knowledge Management, firm should create dynamic strategy to maintain and improve capacity and capabilities to create value for all relationship of organizational node such of employee, system and customer.

Read Social Networking is the essence of innovation …
Learn Organizational Network Analysis (ONA) from Rob Cross page …
Learn Introduction Social Network Tutorial by obert A. Hanneman and Mark Riddle …
Donwload Social Network Theory and Application by Yong Tan University of Washington …
Read what Social Network from INSNA …
Read Value Network book by Verna Allee and Oliver Schwabe …

Download Borgatti, S.P., 2002. Free NetDraw Software for Network Visualization to learn SNA…
Download Quick Start Basic Net Draw 01
Download Quick Start Basic Net Draw 02


